Vision and Mission

Vision and Mission

Eureko’s vision is to be an integrated international financial services group with a clear and demonstrable focus on value creation. Our core business is insurance – life, non-life and health – and services relating to pensions and health. Building on our cooperative roots, Eureko’s mission is to achieve balanced value creation for all stakeholders: customers, distribution partners, shareholders and employees. Our aim is quality rather than price leadership.

We achieve this mission through our commitment to being the best, most customer-centred and innovative financial services provider. We build continually on our reputation for quality and innovative services based on excellent delivery to meet customer needs.

Profile

Eureko is the holding for a group of strong insurance brands in eleven countries: Belgium, Bulgaria, Cyprus, France, Greece, Ireland, the Netherlands, Romania, Slovakia, Turkey and, from 2008, Russia. In the Netherlands we have a multi-brand and multi-distribution strategy. We market our products and services through well-known brands such as Agis, Avéro Achmea, Centraal Beheer Achmea, FBTO, Interpolis, Syntrus Achmea and Zilveren Kruis Achmea, offering the full range of distribution channels – direct writing, bank and broker – so that customers can choose. From our leading position in the Dutch market, Eureko aims to position in Europe as an innovative player in all our markets. We drive these goals by focusing on selective growth and transferring knowledge and best practice.

We are different from the majority of our competitors as our main shareholders are cooperative organisations. As a result, our mindset is a balanced stakeholder approach, rather than focusing primarily on shareholders. Eureko’s goal is to create value for all our equally important stakeholders: customers, distribution partners, shareholders and employees.

Core values

Our core values have emerged from our cooperative tradition and our corporate mindset that focuses on creating value for stakeholders and achieving financial continuity now and into the future. In everything we do, we aim to ‘unburden’ our customers by: